The Artful Pitch
What can galleries do to get press?
That was the question at the heart of a recent roundtable for Artsy gallery partners. Hosted at our London office, the panel of experts included journalists, marketers, and PR specialists. We also followed up with panelists Josh Rivers, Marketing Manager at Gay Times Magazine, and Sophie da Gama Campos, Pelham Communications, to learn more about their press advice for gallerists and their experience with the art world online.
Speaking on how the digital landscape is changing gallery relationships with media, they have specific steps galleries can take stand out online—whether pitching an idea to a journalist or promoting an article to a new audience.